Bright (GIS) Future for CityEngine

On July 11, 2011, Esri has announced the acquisition of Procedural Inc, Zurich.

Years after the nifty but discontinued attempts of the SketchUp 6 / ArcGIS 9.2 Plug-in, ESRI takes the gloves off and finally makes a true jump into 3D cities modeling, planning and design. And finally GIS meets Games Design and vice versa. The rule-based approach of CityEngine apparently tasted right to Esri.
Read the press release.

Here are FAQs for CityEngine customers. Personally, I like the Question “Who is Esri and Jack Dangermond” the most. FYI, Procedural customers: Jack is one of the most interesting personalities I have met and he has a memory for faces and names of several petabytes.

I find it very interesting how Esri’s GeoDesign strategy and the CityEngine technology will merge.

Addendum: Esri Adds 3D Design Tools with Procedural Acquisition by Matt Ball

One Response to “Bright (GIS) Future for CityEngine”

  1. Olaf Says:

    There is another interesting blog article about ESRI’s purchase of Procedural and possible opportunities for future planning: http://www.geoplanit.co.uk/?p=191

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